There are simple rules you need to follow to ensnare an audience into your horror film. Start with a shock to entice them in, introduce an item that invites the horror in and give as little information about it as possible and finally, forget the jump scares, you will win your audience with prolonged terrifying moments instead. Directors Danny and Michael Philippou have followed these rules and have created something truly spine chilling with some images that stick in your mind long after the end credits roll.
Full review over at Filmhounds HERE.